Activate is giving out free bottles of their vitamin water, but only if you earn it. The brand set up a vending machine in Los Angeles that has a stationary bike attached. If you pedal for 30 seconds, you’re rewarded with a bottle at no cost. Also, the cash value of every bottle given away is donated for a cause that supports proper nutrition for pregnant women. Seems like a pretty smart way to convince someone to exercise, if only for half a minute.